一ーど当 2 す H E B E S す into the East Wing, where there are all the grand rooms and buildings and all this history. I wish I would have known that from the first day, but I A 0 ー 0 E learned it pretty early on. PFEIFFER: AII ofthe Bush people were incredibly helpful and nice. One ofthe best pieces ofadvice KEENAN : lt wasn't right at the start, but I that I learned was that one ofthe most important remember the first time I flew with the President on things you will d0 is keep your eye on your Black- Marine One. You still want to do yourjob, especially Berry at 1 times. Much ofdecisionmaking is done when you're around him, so I was replying to by email chain, and if you mis s the beginning of emails. Hejust kind ofput his hand on my arm the chain, it could go offin a horrible direction and said, "Hey, put that down and look out pretty quick. You spend the rest ofthe day trying to the window. This is pretty special. ” That's unwind all the decisions that were made. something l've tried to do all along. RHODES: You think you have all the time in the RHODES: You're never as high as you feel world. Especially when you're at the beginning of or as IOW as you feel at any given time. Even the Administration, coming in and when you're at the lowest point, when on top 0f the world. But you are racing against the everybody's criticizing you, this is still clock from the very first day. the President ofthe United States and the ↓ A R R E 1 第 Learning the importance oftime manage- White House. Even whenyou are on top of ment is one ofthe hardest things about being here, the world and everybody's talking about because every minute you're dOing one thing, how great you are, the world is still a com- not d0ing something else. And let's face it, the min- plicated place that's going to throw curve- utes are finite. lt becomes even more acutely clear as balls atyou. You have to have that sense that we get close to the end. And so I thinkthe president every period you go through will pass. would probably say he now makes decisions faster, PSAKI: On the days that you feel tired or more effciently than he did ⅲ the beginning ・ disgruntled or frustrated, one Ofthe best cures is AB RAHAM : One ofthe great things about to take the walk 仕 om the West Wing on the colon- working at the White House is that you can call nade through the East Wing and out the other door upon a really wide range ofpeople for advice and ofthe building. lt really gives you a moment of guidance. You've just got tO be proactive, and meditation. The colonnade is, Of course, the walk you've got tO be intentional about it. next to the Rose Garden that the President takes VIETOR: Bush's National Security CounciI home at night. I don't think people know that the spokesman Gordon J0hndroe wisely encouraged White House staffcan walk that walk too. You walk me tO push for access tO meetings about sensitive 'Get tO know the Situation RO om st aff. Bring them snacks. ' - ー T 0 M M Y V ー E T 0 R 30 TIME January 23 , 2017

A giftportrait is carried through the WhiteHouse colonnade by RobRobinson ofthe Ofice 可 Presidential Correspondence in January 2010 AB RAHAM : You're literally frantically looking at ofcompartments. lt's almost like a catacomb. What A B 0 U T TH E the guy next t0 you, like, "Hey Gary, how the heck we ended up doing was actually taking our team, PHOTOGRAPHY does the printer work? Does anyone have any idea The President of we started around 12 or 13 , and jamming them 1 the United States how to order food? Does anyone have any idea? ” into large rooms, SO we could kind 0f replicate the is among the most R HO 0 ES: You realize that it's just the people in experience from the campaign. photographed people those offlces. There is nobody else there. You are JARRETT: We had a computer on our desk. We in the WO d. But on ツ responsible. I remember being overwhelmed at didn't have laptops, we didn't have iPads, we didn't official White House first, but then I had the next speech to write and photographers can have iPhones, and we had about a halfa bar of roam in the executive the next meeting t0 go t0. You kind ofbegin t0 service. SO ifyou brought in your own equipment, mansion. MOSt Of work your way into the job. you couldn't use it. And that was surprising. I really the photos on these did think the building would be state-of-the-art, pages are theirs. and it was not. lt was a big hindrance tO our effectiveness early on. KEENAN: We had Compaqs running Windows 98 or 2000. NO laptops. lt was like we had gone back in time. PH い PS : All the tools you used tO use—whether that's chat or Google Docs or wi-fi—are no longer PFEIFFER: I think the most important piece Of available. lt's like a time machine back to sort of a advice that I would give anyone who's entering the pre-social-media, postcomputer moment, where White House after serving on awinning presidential you Just work on email. campaign is that campaigns are AA baseball, and EARN EST: The stakes are really high. You may the White House is the major leagues. You're not recall that in the first couple 0f months, there was as smart as you thinkyou are. Pitches come faster. a day when our email system stoppe d functioning. Be as humble as you possibly can, because you re This was network news. lt was Just a reminder tO going t0 learn pretty quickly that the stakes are everyone in our 0ffce that people are paying very different and the complexity ofthe decisionmaking close attention tO hOW well things are running, is different. Even though you know that going ⅲ There's a 10t ofpressure tO demonstrate tO the you've seen The West Wing, until you get there and public that you're up t0 the task, even though you realize the consequences 0fthe things happenmg are literally pulling the levers 0f something while aroundyou, it's pretty hard t0 fathom. you're still trying t0 figure out how it works. ー H E E A R N ー N G 0 U R E

す H E 日 R S す DAYS ー ETOR: For the communications team, especially the staffin Lower press, you realize that you're basically going to be working inside the white House press corps' newsroom. The briefing-room door is almost always open. lt's hard t0 have a confidential conversation When there are a dozen PFE 作ド E R: Most people don't understand reporters standing in your Offce. But ultimately how the actual handover ofpower works. We this is a good thing. Dealing with reporters face-to- all sit in the freezing cold. We watch the final face will lead to better relationships. You'II better culmination ofyears Of effort to see our friend and understand each Other as human beings. boss become President of the United States. Then BROWN : I remember the President, by accident, for the senior team, you get on a bus and they take walking int0 my 0ffce on Day Two, because he you t0 the White House. They drop you off, and didn't even know his way around yet. someone ShOWS you your ()ffce. You walk in and ABRAHAM : You watch depictions ofthe building there's a computer there with a post-it note with in TV or movies, and one notable TV show your password, and you're in charge ofthe in particular. There are these long, winding government. Full stop. conversations over long hallways. You get in the EAR N EST: You literally don't know how building and it's actually pretty small, pretty anything works. At the night after the crowded. You can't really say much more than your second んⅡ day, the President and First name and where you're from before you hit a door. Lady hosted a staffparty for people who had FU RMAN : ln terms offiguring out who would be in worked on the transition, the camp aign and what offce, we looked at the floor plan, and we had the lnaugural Committee. I missed almost a plan t0 put both 0fNationaI Economic Council the entire party because I was still ⅲ the director Larry Summers' domestic deputie s in the Lower Press Offce figuring out how the West Wing. Then we actually got to the West Wing, next daywe were going to send avideo link looked around and discovered that one ofthe two to the weekly address. rooms we had thought was an Offce was actually PSAKI: None ofus knewwhere the a foyer t0 the women's bathroom. That particular bathroom was. I still didn't ow there was se ating arrange ment ended up not survivlng. one on the first floor until probably the 0 E ESE: For the first couple ofdays, I was literally second year I was here. lt may have been squatting ⅲ a hallway ⅲ the second floor ofthe the first day, when the President came out ofthe West Wing. Oval and walked over into the Upper press area FURMAN: We also saw that people's names were tO see RObert Gibbs ⅲ the press secretary's offce, taped tO the doors. There was a briefmoment and a number ofreporters streaming out. He when the offlces right across the hall from ours said, "()h wait, they can come over here?" He wasn't looked a 10t better than ours, and we thought aware OfhOW everything was set up. maybe we would just move the taped names and see ifwe could get away with it. But we decided that that probably wouldn't be the best way to ingratiate ourselves with our new colleagues. MCCORMICK LELYVELD: WegottotheWhite House, and the First Lady called us all into the East Room. There in a big circle was the resident staff, ushers, chefs and pastry chefs, and many other team members. She said, "This is the team I came in with' ” referring tO us. "This is the team that's in place here, and they're ⅲ charge now. They know the ins and outs. They know the history. lt's our responsibility t0 defer to them and ask them questions and follow their leadership. " We really just kind ofwent in concentric circles Where we went in one direction to greet everybody and worked around the room. P H 化い PS : Close your eyes and imagine the physical space at the campaign—one giant room. Desks and people collaborating throughout the day. Fast-forward to the white House and the Eisenhower Executive Off1ce BuiIding. lt is a series 'You're not as smart as you think you are. B e as humble as you possibly can. ' ー 0 A N P F E ー F F E R PREVIOUS PAGES 】 T 工 E W 工 ITE 工 OUS T 工 ESE PAGES: PFEIFFER: GETTY IMAGES; WEST WING AND COLONNADE: c 工 UCK KENNEDY ・ _T 工 E w 工 ITE 工 OUSE The onlyplace tO get ho げ 00d in the West Wing is theNavyMess

that caused our stock markets tO sink as it was happening ・ A split screen 0fTim giving his speech, and the DOW tanking, was a vivid real- world lesson. When you work on Capitol Hill, or even in a campaign, and you mess something up in messaging or rollout, it's fine. Maybe you have a bad couple 0f days in the press, maybe your boss yells at you, but you don't see billions ofdollars ofwealth disappearing before your eyes on live television. ln hindsight, you quickly learn that it actually makes more sense tO make those announcements after the market is CIOS ed. EMAN U EL: lt takes a while tO adjust tO the fact that when you say something for the President 0f the United States, there's no knob that says volume that you can turn down. lt's always at volume 10. Always. lt's the bigge st microphone in the world. That takes adjusting tO. AB RAHAM : The LiIIy Ledbetter Fair Pay Act passed. lt was going t0 be the first bill that the President signed, and my boss at the time t01d us at our staff meeting that we were going tO dO a signing ceremony. Everyone was excited. After a couple seconds, my buddy and I looked at each other and our expressions slowly changed from excitement tO the realization that no one yet knew hOW tO dO the little stu 圧 How d0 you cle ar guests int0 the building? How do you re serve the right room? where do you get the pens? Wh0 stands where? MCCORMICK LELYVELD: Thejobismore defense than it is Offense because you're taking care 0fthe family and the private life. There isn't a protective press pool for the First Lady. What we determined was, if it's a picture Of the children at a public event, it's fair game, or ifit's a picture that has their father in the frame. That was first tested in a ph0t0 with S asha running down the colonnade after a Marine One landing. She was running tO see her dad. lt was a reminder that the White House is an Off. ce, a home and a museum. They live above the store, SO tO speak. The phOtO ran in several print organizations. I held a series ofconversations with the ph0t0 editors and news e ditors and talked it through, reminded them 0f the rules. lt never h 叩 pened again. BROWN : You're ⅲ this incredible place, and you want tO recognize what an honor and privilege it is tO be there. At the same time, you can't be SO cowed by being there that you don't give your best honest advice. Sometimes as a lawyer, that means effectively saying Ⅱ 0. "I really don't think this is a good idea. " Or, "I really don't think you should dO it that way, but here's what you can dO. " Don't just be a yes person. That does not serve the Offce. History has shown this. Ultimately, it does not even serve the individual, but it certainly doesn't serve the institution. EMANUEL: The most important thing you can dO is tell the President that you're going to help him do his job. Like I always used t0 tell everybody, you can't go ⅲ there and tell him a problem. You better offer him a minimum OftWO solutions. Yourjob is not tO throw problems at him and see ifhe can figure out the solution. RHODES: I love to watch HomeIand and The Americans as much as anybody else, but you find yourself watching it with this kind ofpeculiar eye where you think t0 yourself, HOW is this person having this conversation on a cell phone? HOW iS this person able tO bring their phone intO a secure working space? HOW did this person get into this facility? You find yourself as kind of an inspector general ofthe screenwriting for those ShOWS. ABRAHAM : lfthe President travels, you've got t0 have a very tight process for making sure that local elected offcials know he's going tO be inbound tO their state or district. I remember on one Ofhis first trips, I didn't realize that it was myjob t0 notify the local member. We hadn't really developed a standard operating procedure yet. The 10Ca1 member basicallyblasted him, blasted the White House in the press for not letting him know that we were headed tO town. lt was a lesson early on in my tenure. You get that world- is-ending feeling, and you're about tO throw up. part ofgetting more seasoned is you realize you're going t0 have a few ofthose. You'vejust got tO minimize the number. BROWN : people on the campaign are used tO having immediate access tO the candidate. That doesn't happen anymore. You can't have anybody ・ B e ing willing to take a chance and tO enter intO an unknown and tO be willing tD be criticized. That is what ultimately leads to the mo st rewarding outcomes. ' ・一 B E N R H 0 0 E S Obama waits in the butler'spantryfor his cue tO speak tO 0 group ofgouernors atthe WhiteHouse in2011 27